Don't forget widgets

There are two main camps when it comes to hosting technologies: Linux and Microsoft Windows. AB testing starts with a control or initial marketing scenario. When trying to optimize your website for search engines, it can be tempting to take shortcuts. You may want to try tactics that will speed …

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Make SERPs a priority

Brand awareness means the consumers recognize and remember a particular brand or company name as they consider purchasing options. Translating an English advertisement into another language requires expertise, because exact word translations often do not exist. Content that is valuable and useful gets shared. Create something people can use right …

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Write about plugins

Google's Keyword Planner is a free tool that can help you with keyword research. The tool is actually designed for the Google AdWords advertising program, and aims to help marketers select suitable keywords for ad placements. But it can also help you with search engine optimization. When a website wants …

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How Search Engines Evaluate Authority

If you make poor keyword selections, you are likely to waste energy elsewhere in your SEO campaign, pursuing avenues unlikely to yield traffic in sufficient quantity, quality, or both. Plenty of pages provide unique and interesting content, but that does not make them relevant for every search query. One involves …

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A few words on keyword research

So what constitutes low quality and how can it be avoided? This is even more important when working with clients, as you need to gather knowledge and insights while still meeting client demands to complete work. Some come with banner ads plastered over your site, while others are genuinely free …

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At last - revealed: the secret to SEM

The basic premise of meta search engines is to aggregate these search results from many different crawler-based search engines, thereby improving the quality of the search results. Increase visibility to your optimized content by sharing it on social networks and building links to your content. Be sure to create internal …

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At last - revealed: the secret to inbound links

That takes time. Our talented team have provided professional SEO and SEM services for numerous businesses from a variety of different industries. There's an art to properly optimizing a website with keywords. When you input one keyword, multiple keywords or even something as simple as your domain name into the …

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Can static pages really make a difference?

While designers like PDF files because PDFs preserve designs, this file format isn't great for users. Search engine optimization, or SEO, is a specialized form of content writing that can be extremely effective in boosting the amount of traffic that comes to your website via search engines, like Google and …

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Start simple, but don't forget meta tags

Buzz marketing has become one of the fastest growing areas in alternative marketing. Great content is also important from an SEO perspective, which is why we provide content writing services for all of our full service B2B SEO clients. Google has drawn conclusions about user-behavior in search, realizing that searches …

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Tell me more about quality

There have been many minor changes to the layout of Search Engine Results Pages. Local and more location-specific searches have become more commonplace - especially on mobile devices. But do a search on Google for "seo company" and see what happens. Google's spider is called Googlebot and you can see it …

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Clarification about bounce rates

Google is constantly looking for ways to improve the quality of their search results. Depending on my mood, I'll answer with something like, "Be interesting" or "Get faster." One cannot simply unsheath magical daggers to slay search engine dragons. What makes SEO so hard? By correctly using header tags in …

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Double Your Profit With These Tips on search queries

Google can, and does, ignore low relevance links. The worst offenders are generic links ("click here") and even worse, off-topic links. With all the searching your potential customers are doing, you can gain a great deal of information about exactly what they're looking for. A local business competitor might not …

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Predicting Future Trends

All this means for you is you have to be extra cognizant of the quality of your pages, making sure they satisfy searcher intent to the fullest. 'Duplicate content' on your own website is not necessarily 'copied content' Duplicate content is a normal churn of the web. The secret is …

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Quality over quantity when it comes to javascript

he most recent Search Engine Ranking Factors Report by Moz proved that the two most influential factors Google is using to rank websites the way they do are directly related to backlinks. Off-Page SEO is made up of everything away from your site that you technically can't control (although, you …

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Search engine health checks should look at stickiness

A page consisting of just a few sentences is less likely to get to the top of a search engine list. Search engines favor sites that have a high information content. Generally, you should try to increase the text content of your site in the interest of seo. The optimum …

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The professional approach to social media

Keep developing ways of raising UX by giving visitors a better platform to share their views, inform products improvement, and regular offers. Follow our golden rule first though - keep it simple. The number of backlinks is an indication of the popularity or importance of that website. Backlinks are important for …

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What you should have asked your teachers about static pages

When you combine the robots tag with an easily indexed website, Google and other major search engines can find and index all of the pages on your website or blog. Ensuring that your piece of content explores the topic fully across many relevant sub-topics, and doesn't only provide a thin …

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Correct broken links, search engines do not like dead ends

Search engines place a lot of weight on the content of each web page. After all, it is this content that defines what a page is about, and the search engines do a detailed analysis of each web page they find during a crawl to help make that determination Setting …

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How to reinvent page rank without looking like an amateur

JavaScript files should be free from syntax errors. Focussing on understanding the intent of the user is not only because it helps in getting conversions or click throughs, it is also important for the SEO perspective and provide value to your visitors. It helps in creating a brand name with …

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The back story of keyword research

Many different hosting options are available. What if it fills them with confidence that they're in good hands? You have to build relevance layer by layer to exist outside the wrath of "corrective" search engine algorithms. If it would be helpful to your audience, share it.

Take care when dealing …

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Increase Organic Traffic by the manipulation of LSI

Google Search can be a great source of traffic to any website. It is important that your Twitter strategy is dedicated to allowing you to make the most out of your account and ensuring that your social media presence arrives at its full potential. Consumers, as a whole, enjoy content …

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Learn from these mistakes before you learn about keywords

One of the most time-consuming parts about link-building is actually finding places that will give you links. If you are taking the time to create, publish and promote content to build backlinks, it's smart to measure your progress. The ROI is just not there to warrant the additional work. Google …

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The lazy way to reporting

SEO isn't about gaming Google. It's simply about creating content that people want and that satisfies their search intent. With the many different resources available for finding keywords people are actually using in their searches, it shouldn't be too difficult to get through this stage of Search Engine Optimization successfully …

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Does more traffic directly imply more revenue?

Basically, it's like any business making sure that their product or service is top notch so that they continue to satisfy customers, both new and old. However, not all content is indexed. This is because Google is interested in improving the online experience for users. Similarly, your website will be …

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What can Instagram teach you about bounce rates

Although Web crawlers enabled the early search engines to have a larger list of sites than the manual method of collecting sites, they couldn't perform the other manual tasks of figuring out what the pages were about and ranking them in order of which ones were best. Alternatively, use the …

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When your use of social media becomes obsessive

Artificial intelligence can greatly help improve your SEO strategy by taking the huge amounts of data from your website and provide more in-depth insights into your pages' analytics. This, in turn, can be used to design a better user experience. Your SEO writer and SEO expert should be able to …

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